maio 31, 2023

If you’re a whiskey lover, The Macallan’s James Bond 60th Anniversary Collection is bound to entice you! It includes an ensemble of six limited-edition bottles to mark the six decades of the Bond film franchise that will now be displayed at Harrods as part of the marquee’s new collaboration with the departmental store.

The partnership will include an immersive exhibition space hosted by The Macallan wherein guests will get exclusive access to original illustrative designs, concept art, and storyboards showcasing the creative development process of the Bond films, as also featured on the packaging of the whiskey bottles.

The exhibit will showcase the original Little Nellie, the compact autogyro flown by Sean Connery in You Only Live Twice (1967) with the guests being able to click pictures in a virtual cockpit as they themselves at the controls of the Wallis WA-116 Agile autogyro.Other elements of the experience include a makeshift Moneypenny’s office, with filing cabinets showcasing James Bond memorabilia such as Bond’s passport from GoldenEye (1995), his government Whitehall ID as seen in Skyfall (2012) and a gold bar from Goldfinger (1964), signed by Sean Connery, the inhaler belonging to Le Chiffre in Casino Royale (2006), the metal teeth of towering henchman Jaws from The Spy Who Loved Me (1977), and the steel-rimmed bowler hat worn by Oddjob in Goldfinger (1964).

James Bond Indicia © 1962-2022 Danjaq and MGM. All Rights Reserved

Commenting on the partnership, Alex Unitt, Partnerships Director at Harrods said: ‘We are delighted to be partnering with The Macallan on this special project, which marks the coming together of four iconic British brands. The Macallan, James Bond, Globe-Trotter, and Harrods are all synonymous with luxury and discerning taste, something which resonates hugely with our Harrods customers in the UK and beyond. Harrods is proud to bring the rare and exclusive to our audience in every corner of our business and this is no exception.”
The Macallan x Harrods James Bond-themed experience will take place from February 19th and will run for a total of four weeks.

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